Items where Author is "Holden, Mary T."

Article

Holden, Mary T. and O'Toole, Thomas (2004) A quantitative exploration of communication's role in determining the governance of manufacturer - Retailer relationships. Industrial Marketing Management, 33 (6). pp. 539-548. ISSN 0019-8501

Holden, Mary T. and Lynch, Patrick (2004) Choosing the Appropriate Methodology:Understanding Research Philosophy (RIKON Group). The Marketing Review, 4. pp. 397-409.

Book Section

O’Toole, Thomas and Holden, Mary T. (2013) A relational communication strategy for successful collaborative innovation in business-to-business markets. In: Strategy and Communication for Innovation :. Springer Berlin Heidelberg, pp. 271-292. ISBN 9783642414787

Lynch, Patrick and Holden, Mary T. and Foley, Anthony and Harrington, Denis and Hussey, Jennifer (2013) Engaging entrepreneurs with a blended problem-based learning degree programme. In: Increasing Student Engagement and Retention in E-Learning Environments : Web 2.0 and Blended Learning Technologies. Cutting-Edge Technologies in Higher Education (PARTG). UNSPECIFIED, pp. 199-227. ISBN 9781781905159

Conference or Workshop Item

Hussey, Jennifer and Lynch, Patrick and Holden, Mary T. and Foley, Anthony (2010) Enhancing professionalism through the Continuing Education of Micro and Small Tourism Enterprises: A Model for Programme Development. In: 13th Annual Irish Academy of Management Conference, 1st - 3rd September, 2010, Cork Institute of Technology.

Flinders, Clare and Lynch, Patrick and Holden, Mary T. (2010) OVERCOMING THE BARRIERS TO MANAGING INNOVATION IN THE EARLY STAGES OF NEW PRODUCT DEVELOPMENT IN SMES. In: 13th Annual Irish Academy of Management Conference, 1st - 3rd September, Cork Institute of Technology.

Bowe, Leanne and Holden, Mary T. and Lynch, Patrick (2010) UNDERSTANDING THE INFLUENCE OF INTERPERSONAL RELATIONSHIPS, INTERPERSONAL COMMUNICATION PATTERNS AND CONTEXTUAL FACTORS ON TACIT KNOWLEDGE TRANSFER EFFICIENCY IN BUSINESS NETWORKS. In: 13th Irish Academy of Management Conference, 1st-3rd September, 2010, Cork Institute of Technology (CIT).

Hussey, Jennifer and Holden, Mary T. and Lynch, Patrick (2010) DEFINING PROFESSIONALISM IN THE TOURISM CONTEXT. In: Tourism and Hospitality Research in Ireland Conference (THRIC), June 15th - 17th 2010, Shannon Hotel School.

Holden, Mary T. and Foley, Anthony and Lynch, Patrick and Hussey, Jennifer (2010) Building Entrepreneurship and Innovation through the Continuing Education of Micro and Small Tourism Enterprises. In: Tourism Entrepreneurship Conference, 26th-29th April 2010, Wilfrid Laurier University, Waterloo, Canada..

Power, Jamie and Lynch, Patrick and Holden, Mary T. (2010) RETHINKING INNOVATION POLICY IN IRELAND: A CRITICAL CRITIQUE. In: Irish Academy of Management Conference 2010, 1-3 September 2010, Cork Institute of Technology. (Unpublished)

Flinders, Clare and Lynch, Patrick and Holden, Mary T. (2009) AN INTEGRATED MODEL FOR MANAGING INNOVATION IN THE EARLY STAGES OF NEW PRODUCT DEVELOPMENT IN SMES(RIKON Group). In: 11th European Conference on Creativity and Innovation, 28th - 30th October, Brussels.

Lynch, Patrick and Holden, Mary T. and O'Toole, Thomas (2009) Developing a Rural Innovation Network in the Irish Tourism Sector (RIKON Group). In: 9th Relationship marketing Conference, 2009, Berlin.

Lynch, Patrick and Holden, Mary T. (2008) USERS AS CO-INVENTORS: A MODEL OF INVOLVING USERS IN THE EARLY STAGES OF NEW PRODUCT DEVELOPMENT (RIKON Group). In: IAM Conference, September 2008, Dublin.

Thesis

Hussey, Jennifer and Holden, Mary T. and Lynch, Patrick (2009) THESIS - TOWARDS AN ASSESSMENT FRAMEWORK FOR THE EVALUATION OF FÁILTE IRELAND’S TOURISM LEARNING NETWORK INITIATIVE - RIKON Group. Masters thesis, Waterford Institute of Technology.

Matthews, Josephine and Kelliher, Felicity and Holden, Mary T. (2009) An Investigation into the Uptake and Benefit of Virtual Learning Network Opportunities in the Small Business Tourism Sector. Masters thesis, Waterford Institute of Technology.