Items where Author is "Tan, Eileen Yan-Yee"

[up] Up a level
Group by: Item Type | No Grouping
Jump to: Thesis
Number of items: 1.

Thesis

Tan, Eileen Yan-Yee (2020) Social Media Brand Participation: Modelling the Major Determinants of Customer Retention from a Marketing Capabilities Perspective. Doctoral thesis, Waterford Institute of Technology.

This list was generated on Thu Jul 4 01:48:14 2024 UTC.
SETU Libraries Repo - Testing is powered by EPrints 3.4 which is developed by the School of Electronics and Computer Science at the University of Southampton. About EPrints | Accessibility