Items where Author is "Drummond, Conor"

Group by: Item Type | No Grouping
Jump to: Article
Number of items: 3.

Article

Drummond, Conor and O'Toole, Thomas and McGrath, Helen (2022) Social Media resourcing of an entrepreneurial firm network : Collaborative mobilisation processes. Journal of Business Research, 145. pp. 171-187. ISSN 0148-2963

Drummond, Conor and O'Toole, Thomas and McGrath, Helen (2020) Digital engagement strategies and tactics in social media marketing. European Journal of Marketing, 54 (6). pp. 1247-1280. ISSN 0309-0566

Drummond, Conor and McGrath, Helen and O'Toole, Thomas (2018) The impact of social media on resource mobilisation in entrepreneurial firms. Industrial Marketing Management, 70. pp. 68-89. ISSN 0019-8501

This list was generated on Fri May 24 04:25:05 2024 UTC.